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A ready-to-make-yours survey

Client feedback form template

Close every project with useful feedback using this free client feedback form template. Clients rate the result and your work, say whether goals were met and whether they’d hire you again, and can approve their words as a testimonial.

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Use this templateFree to customize. No code needed.
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The real thing. Go ahead, try it.
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What’s inside this survey

6 questions, ready to edit. Add, remove or reword any of them.

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  1. 1How satisfied are you with the final result?Rating
  2. 2Rate us on each of theseMatrix
  3. 3Did we meet the goals we agreed on?Multiple choice
  4. 4How likely are you to work with us again?NPS
  5. 5What could we improve for next time?Long text
  6. 6May we quote your feedback on our website?Yes / No
A little guidance

Make the most of your next survey.

Questions to consider for your client feedback form

The template covers the essentials. Use these as ideas when you edit it: keep the ones that fit your purpose and add any details your process needs.

  • How was communication throughout the project?
  • Did we deliver on time and on budget?
  • What was the most valuable part of working with us?
  • Is there other work we could help with?
  • Would you refer us to someone?

How to use the responses

Thank every client personally. Turn approved comments into testimonials for your website and proposals. Look for patterns across projects, such as communication or timelines, and fix the process rather than the one-off.

Turn feedback into testimonials

The last question asks permission to quote the client’s feedback. With consent recorded in the form, you can use their words on your site and in proposals without a follow-up email.

Send the form at project hand-off while the work is fresh. Clients are most generous with feedback and referrals in the days after a successful launch.

How to customize and share this template

  1. 1

    Edit the matrix rows to the qualities you want to be known for.

  2. 2

    Pass the project name in the link with a hidden field.

  3. 3

    Send the form with your final invoice or hand-off email, and copy approved quotes to your site.

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Testimonial consent

Record permission to publish right in the form.

Matrix ratings

Rate quality, communication and timeliness in one question.

Send results anywhere

Sync each response to Google Sheets, Notion, HubSpot or a webhook.

Frequently asked questions

When should I ask clients for feedback?

At project hand-off, while the experience is fresh and the client has seen the result.

What questions should a client feedback form include?

Satisfaction with the result, ratings for communication and quality, whether goals were met, likelihood to work together again and permission to quote them.

Can I use the answers as testimonials?

Yes, for clients who say yes to the consent question.

Is the template free?

Yes, on every plan.

Can I customize this client feedback form template?

Yes. Add, remove or reword any question, change the design, add logic, and edit the thank-you screen before you publish. No code needed.

A few more possibilities

Keep the ideas coming.

Explore all collect feedback
Survey · 5 questionsCustomer feedback (NPS) templateNet Promoter Score with follow-ups that adapt to the rating.Make it yoursSurvey · 7 questionsCustomer satisfaction (CSAT) templateA star rating with a follow-up that only unhappy customers see.Make it yoursSurvey · 7 questionsCustomer support feedback (CES) templateCustomer Effort Score after a ticket closes, tied to the ticket and agent.Make it yours

A starting point. Make it your own.

Copy the free client feedback form template into your account, add your personal touch and share it by link, embed or QR code. Free forever, no credit card.

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